MTN Pioneers FonAd App, A Subscriber – Centric Mobile Advertising Platform
In line with its quest to continually provide its clients with innovative products and services, MTN, Ghana’s most sought-after telecommunications...
Every call is a big deal!
We have designed and developed a revolutionary form of digital advertising called FonAd, in which deals and promos in the form of rich media are displayed on your Android Smartphones, any time it rings. Advertisers are given a stratified platform to pitch their products/services on a one-to-one manner with ample opportunity to interact with their target market. Subscribers have the opportunity to sample advertisers' deals and promos and be rewarded based on terms of engagement.
PROMOS
ENGAGEMENTS
LOYALTY POINTS
ALWAYS WIN
ABOUT FONAD
A revolution in digital advertising. Paving the road to your brand's success!
Passionate Marketing Experts
Our aim is to help businesses create their brand presence and achieve their goals. Our presence is designed to empower your band and outfit your business with the marketing tools needed to succeed. Talk to us today about how we can support your growth, improve your turnover, and put you on a solid track to success and profit.
Our Analytical Approach
Our service includes a comprehensive consult to help identify gaps and opportunities, and results in a comprehensive report with timelines and cost analysis. Our individualised plans are made up of quality services that will help you set yourself apart from the competition.
Our Success is Your Success
We want to give you the time and guidance you deserve. Whether you are just starting out, or need to redevelop your brand, we can work with you to create your brand story that will relate to your target market and lead your business to success. No need for you to wait for opportunities for your brand, let's help you create them.
HOW DOES IT WORK?
See how it all comes together for you.
CALL
With each incoming call, a Caller ID and a flying ad image are displayed on the phone of the FonAd subscriber.
VIEW AND INTERACT
Subscriber views the promo, and clicks either DISMISS PROMO or VIEW LATER, before receiving or rejecting the call.
REWARD SYSTEM
Every call is a big deal. For every call received accumulate points for various promos, and redeem same in the form of assorted goods and services from selected vendors.
REACH
VIEW LATER is selected, the subscriber is redirected to the advertiser's webpage after the call. DISMISS PROMO is selected, nothing happens after the call.
AWESOME FEATURES
FONAD’S UNIQUE SELLING PROPOSITION
Guaranteed Viewing
FonAd subscribers are obliged to view the promos on the handsets, prior to receiving a call
Measurability
Accurate reports are generated on the viewership on a master Dashboard where click-through rates of campaigns are graphically recorded and automatic reports created.
Target Market
Ad campaigns can be targeted at specific demographics, gender, creed, age parameters, time fence, geo-fence, etc.
Subscriber-centric
Subscribers don’t incur data charges for viewing promos. In addition, they get to see only promos that are relevant and interesting to them, rather than intrusive ones.
Reward System
Subscribers are rewarded for viewing the deals, based on specific terms of viewing prescribed by the advertiser.
FonAd's Tagline
FonAd’s tagline gives economic empowerment to users, through the deals that it promotes on its platform. Upgrades experience of owning a smartphone. Enhances the quality of life of subscribers with engaging and exciting content.
APP DOWNLOADS
5000
HAPPY CLIENTS
1080
ACTIVE ACCOUNTS
580
TOTAL APP RATES
78
APP SCREENSHOTS
Senyo Tetteh
Great App. Love the fact that I get to see promos coming up.
coleman Adator
Fantastic, MTN, the best of our tim
Sarpong Reuben
Fantastic E-market is the future and it starts here
Emmanuel Afrifa Antwi
Perfect Doing as promised
FREQUENTLY ASKED QUESTIONS
Find out more about how to install, effectively operate and benefit from the use of the FonAd app.
Go to the Google play store on your phone. In the search bar, type in “FonAd”. That would search for and pull up the app. Once you see the app listed, click on “download”. Follow the prompts to install the app.
Open the application once it has been downloaded. Click on “register”. This pulls up a form where you are allowed to input your registration information. Once the form is filled out, click the home button on your phone to return to your home screen.
Your phone rings, and an advert/promo pops up on your screen, with a red and green button with the inscriptions “Dismiss promo” and “View later” respectively. To be able to receive your call, you need to select either of these options. Select “Dismiss promo”, and proceed to receive your call as you normally do, and end it in the usual manner. Select “View Later”, and receive your call the normal way. After you end the call, your phone’s screen will display a mini-webpage of an advert, which will enable you obtain additional information about the advert/promo and/or interact further with the advertiser
This might be a result of several reasons: A. You may have too many applications running on your phone. Check and close as many apps as possible. B. Open the app from your homepage and hit edit to show the app signup page. Go back to home. This resets the app to start displaying ads. C. Check to make sure that the last checkbox “Show promo info” on the registration page is checked.
Make sure the app has been installed on the new phone and make sure the registration page has your current information and the correct phone number.
Make sure the app has been updated with the new phone number on the registration page of the app.
Go to the registration page of the app and check to make sure that the last checkbox (Show promo info) on the registration page is unchecked.
You do not need to pay to use FonAd. It is a free service.
There will be periodic free airtime credit from the partner Mobile Network Operator (MNO), as well as lots of goodies from various advertisers.
Currently, you need to have an Android smartphone to have access to FonAd. However, plans are far advanced to it make available on iOS and Windows smartphones as well.
You need to insert the SIM of the partner MNO into the primary SIM slot, to be able to access FonAd.
WHAT'S NEW AND HOT IN THE FONAD UNIVERSE
Current news and information from the FonAd universe.
Our Happy Client Family
Meet the brands who have/are enjoying our services
Note: Carousel will only load on frontend.
